Best Shopify SEO Agencies

I’ve been watching Shopify SEO agencies blow up since around five years ago, and between all the “growth ninjas” and “ecom wizards,” it’s gotten really hard to tell who really knows what they’re doing and who just sells buzzwords. 

If you run a Shopify store and want more organic traffic, higher-converting product pages, and revenue you can trace back to SEO, you need more than a generic “SEO services” or even “ecommerce SEO services" pitch. In this guide, 

I’ll walk you through the best Shopify SEO agencies I’d seriously consider in 2026, what they’re good at, and who they’re right for.

Why Shopify SEO Isn’t “Regular SEO”

Shopify has its own rules, limits, and advantages, and the Shopify SEO agencies on this list are good because they understand them deeply. 

Shopify’s theme architecture, built-in URL structure, Liquid templates, and app ecosystem all affect how fast your store loads, how clean your code is, and how easily Google can crawl your products and collections. On top of that, product variants, faceted navigation, internal linking, duplicate content, and structured data require Shopify-specific fixes.

The best Shopify SEO agencies know how to work inside this system, not against it, to help your store rank, convert, and scale.

8 Best Shopify SEO Agencies for 2026

1. Loopex Digital - Overall best Shopify SEO performance
2. Searchbloom - Structured, ROI-driven ecommerce SEO
3. Obelisk Infotech - High-volume, affordable Shopify SEO execution
4. EvenDigit - Process-driven, performance-focused Shopify SEO
5. Coalition - Enterprise-scale SEO with AI optimization
6. Eclipse Marketing - AI-first SEO for Shopify brands
7. OuterBox - Large catalogs needing heavy technical SEO
8. Herdl - Shopify SEO with award-winning design

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1. Loopex Digital 

Best for: Shopify stores that need deep technical SEO fixes, fast organic growth, and a fully hands-on team.

My basis: I reviewed their Shopify-specific case studies, technical SEO processes, and results across 50+ Shopify stores.

Loopex Digital is one of the few agencies that genuinely understands how messy Shopify SEO can get under the hood. They’ve completed over 540 projects and hold a 98% client retention rate, an insane number for SEO. 

Their approach is entirely data-driven, but what really stands out is the level of senior involvement: clients work directly with the senior SEO directors and managers, backed by dedicated leads in technical SEO, content, and link acquisition.

What makes Loopex different is how deeply they tackle Shopify’s structural problems. Their 150-point technical audit is like a forensic teardown of canonical conflicts, duplicate URLs, schema issues, site speed, and indexing errors. 

They’re one of the only teams I’ve seen consistently fix the notorious Shopify issue where collection URLs compete with product URLs, and then rebuild the whole structure so link equity flows correctly.

I’ll share some of their real numerical results with Shopify stores later. 

Core Services:

• Full-service SEO execution (strategy → implementation)
• Shopify technical SEO (full audits + URL/canonical fixes + speed optimization)
• Product & collection page optimization (metadata, internal linking, conversion SEO)
• Content strategy & creation (blogs, landing pages, topical clusters)
• High-authority link building & digital PR
• Site architecture & navigation optimization (menus, internal linking, faceted navigation)
• Migration & international SEO support

Pros:

• Senior strategists lead every project (no AM handoffs)
• Exceptional technical expertise for Shopify-specific issues
• Transparent dashboards (GA4, GSC, SEO tools)
• Strong case studies with verifiable URLs
• Proven ability to scale stores with large catalogs
• High-authority PR placements (Forbes, Business Insider, ELLE)

Cons:

• High demand means limited onboarding slots
• Not the “set it and forget it” type; they expect collaboration

Reviews & Case Studies:

• Clutch: 5/5 
• Case Study Results: ~700% increase in organic traffic, like in case of Highland Cabinetry; 131,314% boost in organic traffic for Lilac St, and many others. 

2. Searchbloom 

Best for: Shopify stores that want a results-driven SEO partner with a proven track record across retail and DTC.

My basis: I reviewed their Shopify-focused case studies, awards, technical processes, and ROI benchmarks from multiple ecommerce campaigns.

Searchbloom is one of the more established SEO agencies on this list. Founded in 2014 and based in Utah, they’ve grown quickly enough to land on the Utah 100 list two years in a row. 

What stands out immediately is their “Partners, Not Clients” philosophy: they only take on Shopify stores when they’re confident they can generate a positive ROI. And unlike many agencies, they back that confidence with month-to-month contracts and a 97% retention rate.

From a Shopify perspective, their strengths lie in structure and process. Their team runs comprehensive technical audits to identify indexing issues, duplicate content, canonical problems, and page-speed bottlenecks, things Shopify stores often struggle with once catalogs grow. 

They also have a strong in-house content engine, which helps Shopify brands fill product pages, collection pages, and blog categories with keyword-rich content that actually ranks.

Core Services:

• Shopify technical SEO (audits, duplicate cleanup, site speed, architecture)
• Product & collection page optimization (on-page + conversion-focused updates)
• Content strategy & creation (product descriptions, FAQs, blogs, landing pages)
• High-authority link building & backlink acquisition
• Keyword research & demand analysis for ecommerce

Pros:

• Strong track record of big traffic and revenue lifts for ecommerce
• Very transparent communication and reporting cadence
• In-house developers for technical Shopify cleanup
• Award-winning campaigns recognized by Search Engine Land
• Good fit for stores that want structure, process, and accountability
• Month-to-month contracts (rare for a top agency)

Cons:

• Less specialized in Shopify than agencies built exclusively for ecommerce
• Their process may feel too structured for founders who prefer flexibility

Reviews & Case Studies:

• Clutch: 4.9/5
• Case Study Results: 548% increase in page one rankings, increased traffic share and top rankings for niche target keywords, and more.

3. Obelisk Infotech 

Best for: Shopify stores that need thorough implementation rather than high-level consulting.

My basis: I reviewed their Shopify SEO workflows, long-term client outcomes, and 15+ years of experience across thousands of ecommerce projects.

Obelisk Infotech operates with 100+ in-house professionals, and has served more than 15,000 clients globally, numbers that speak to their volume-driven, high-capacity model. Despite having one of the largest teams among the best Shopify SEO agencies, they maintain competitive pricing thanks to their location in Punjab, making them an accessible option for Shopify stores that need ongoing SEO without enterprise-level costs.

On the Shopify side, they focus heavily on fundamentals: cleaning up site structure, improving mobile usability, tightening metadata, optimizing product pages, and building a steady stream of relevant backlinks. They fix common Shopify mistakes (weak collections, thin product content, missing alt tags, broken links, scattered internal linking) and push stores toward a more organized, keyword-led structure.

Core Services:

• Shopify technical SEO (site structure, speed, metadata, indexing fixes)
• Product & collection page optimization (keywords, metadata, UX)
• Content strategy & creation (blogs, FAQs, product content)
• Link building & authority development
• Keyword research & demand analysis
• Full-site optimization & internal linking structure

Pros:

• 15+ years of experience with ecommerce SEO
• Affordable pricing with flexible project scopes
• Strong at high-volume implementation across entire stores
• Good fit for brands that need consistent, ongoing SEO execution
• Whole in-house team (content, technical, link building)
• Transparent monthly reporting and communication

Cons:

• Not as specialized in Shopify’s deeper technical challenges as premium agencies
• Best for foundational SEO; advanced strategy may require additional oversight

Reviews & Case Studies:

• Clutch: 5/5
• Case Study Results: Traffic increase and #1-3 rankings for global stores.

4. EvenDigit 

Best for: Shopify stores that want a performance-focused SEO partner with a large in-house team.

My basis: I evaluated their Shopify SEO framework, case outcomes, technical practices, and their 15+ years of experience across ecommerce and enterprise clients.

EvenDigit has been around since 2009 and runs Shopify SEO with a very structured, process-driven approach. They’re backed by a CMMI Level 5 software organization, which basically means their workflows are built for consistency and quality control. 

What differentiates them is their “performance digital marketing” philosophy. Instead of positioning themselves as a creative agency, they lead with accountability: traffic lifts, conversion rate improvement, proper crawlability, and building a Shopify site structure that can compete with marketplaces like Amazon or Etsy. 

Their Shopify SEO work focuses heavily on fundamentals (optimized metadata, keyword-rich product content, healthy internal linking, strong blog frameworks, and clean technical hygiene), which makes them a reliable choice for stores that need consistency and ongoing SEO maintenance.

Core Services:

• Shopify technical SEO (metadata, speed, HTTPS, indexing, sitemap optimization)
• Product & collection page optimization (titles, descriptions, alt text, on-page structure)
• Content strategy & creation (blogs, homepage content, product copy)
• Link building & authority development
• Internal linking & navigation structure improvement
• Full-site SEO & performance-focused optimization

Pros:

• 15+ years of experience with enterprise-level SEO processes
• Large in-house team for scalable implementation
• Strong focus on measurable ROI and accountability
• Recognized partners (Google Premier, Meta Business Partner, Microsoft Ads Certified)
• Good global coverage across the U.S., Europe, and APAC
• Consistently positive client feedback on responsiveness and communication

Cons:

• Heavily fundamentals-focused; advanced Shopify technical issues may require extra oversight
• Best suited for brands looking for steady, structured SEO rather than aggressive experimentation

Reviews & Case Studies:

• Clutch: 4.9/5
• Case Study Results: Organic traffic growth by 963% in 24 months for an ecommerce startup, and more.

5. Coalition  

Best for: Shopify brands seeking enterprise-level SEO processes and AI-driven optimization.

My basis: I reviewed their 475+ SEO case studies, Shopify Partner credentials, technical processes, and their long-term ecommerce results.

Coalition Technologies operates across the U.S., India, the Philippines, and Europe. What’s interesting about them is not their size; it’s their operational structure. They hire the top 1% of applicants, train them internally through their own LMS, and run SEO as a series of defined processes. That makes their work predictable, scalable, and consistent.

For Shopify stores, they handle the full technical workload: duplicate content, thousands of SKUs, faceted navigation, speed issues, and conversion-focused UX. 

They’re also one of the best Shopify SEO agencies openly optimizing for AI surfaces like Google AI Overviews and ChatGPT product recommendations, which is becoming a real ranking advantage in 2025-2026.

Core Services:

• Shopify SEO (technical fixes, audits, site structure, schema, speed)
• Keyword research & ongoing content optimization
• Conversion-focused blog content + CRO improvements
• High-authority digital PR & link acquisition
• Site architecture & UX optimization
• AI & LLM visibility optimization (Google AI Overviews, ChatGPT)

Pros:

• One of the largest and most process-driven teams on the list
• Hundreds of ecommerce case studies with verifiable results
• Strong technical SEO capabilities (404s, duplicate content, redirects, etc.)
• Recognized as a Shopify Partner with platform-specific expertise
• Full-funnel approach (SEO + CRO + UX + content + PR)
• Predictable workflows and transparent reporting

Cons:

• Their size means less of a boutique feel
• Pricing is mid-to-high, depending on deliverables

Reviews & Case Studies:

• Clutch: 4.8/5
• Case Study Results: 110% increase in organic transactions in just three months.

6. Eclipse Marketing  

Best for: Shopify brands that want an AI-focused SEO partner to help them rank in AI search results.

My basis: I went through their AI-first positioning and Shopify SEO service pages.

If you’re worried about how AI will change search, Eclipse is one of the few Shopify SEO agencies that has been thinking about that problem from day one. They’re a small team out of Denver (founded in 2019) that built their whole model around AI-assisted SEO rather than bolting AI on later as a buzzword. 

Their work with Shopify stores sits at the intersection of “classic” SEO and AI discovery: tightening site structure, product pages, and internal links, while also shaping content so it’s understood and surfaced correctly by search engines and LLMs. 

They’re especially active in niches like fashion, beauty, and other DTC-style brands, plus lead-gen for legal and dental.

Core Services:

• AI-first SEO for Google, ChatGPT, and other AI-driven search surfaces
• Shopify & ecommerce SEO (technical, on-page, CRO-focused)
• Keyword research & AI-optimized content strategy (blogs, product pages, FAQs)
• Technical SEO audits and fixes (crawlability, speed, indexing, structure)
• Local & lead-gen SEO for hybrid Shopify + service businesses
• Strategic backlink acquisition & authority-building campaigns

Pros:

• Built from the ground up around AI + SEO, not just “using AI tools”
• Strong fit if you care about visibility in Google and AI Overviews/ChatGPT
• Small, focused team; easy to get direct access and clear communication
• Solid track record in revenue growth and ranking improvements for SMBs
• Good educational style; they explain what they’re doing and why
• Competitive pricing for an AI-focused specialist agency

Cons:

• Boutique size means they may not be ideal for very large enterprise catalogs
• Shorter operating history than some legacy agencies on this list

Reviews & Case Studies:

• Clutch: 5/5
• Case Study Results: No case studies available, but over 1000 happy customers reported.

7. OuterBox 

Best for: Shopify stores that want a large ecommerce SEO team with heavyweight technical resources.

My basis: I reviewed their Shopify SEO materials, technical recommendations, agency history, and 20+ years of ecommerce case studies.

OuterBox has been doing ecommerce SEO long before Shopify became mainstream, which makes them very different from newer “generalist” agencies. They’ve spent two decades refining the systems, tech stack, and team structure needed to scale SEO for extensive catalogs, product-heavy websites, and brands that rely on long-term organic growth. 

They’re one of the best Shopify SEO agencies on this list that can handle complex Shopify environments: speed issues, indexing challenges, sub-category buildouts, EEAT content, and structural fixes, without outsourcing.

They also push hard on technical performance. If your Shopify store is slow, under-indexed, thin on category content, or missing EEAT signals, OuterBox is the type of agency built to overhaul it at scale.

Core Services:

• Shopify technical SEO 
• Category & sub-category landing page development 
• Full content strategy for EEAT: guides, supporting blogs, and expert content
• Internal linking architecture design 
• Indexing optimization for extensive catalogs
• Off-site brand building + natural link acquisition (press, interviews, viral content)

Pros:

• 20+ years of specialized ecommerce SEO experience
• Large in-house team (no outsourcing) with full development + design support
• Extremely strong for technical fixes and scaling extensive Shopify catalogs
• Recognized as a top ecommerce SEO firm by Clutch, TopSEOs, and Inc.
• Proven ability to build EEAT content that ranks and converts
• Firm structure: monthly reporting, onboarding processes, and long-term planning

Cons:

• Premium pricing compared to smaller/boutique agencies
• Best suited for mid-market and enterprise brands, not very small stores

Reviews & Case Studies:

• Clutch: 5/5
• Case Study Results: 119% increase in organic transactions and 110% increase in organic traffic, and more.

8. Herdl 

Best for: Brands that want a Shopify SEO partner with award-winning web design capabilities.

My basis: I reviewed their Shopify Partner credentials, case studies, long-term track record, and the SEO frameworks they’ve refined over 10+ years.

Herdl is one of the more polished UK agencies on this list; small enough to stay hands-on, but experienced enough to operate at an award-winning level. Because they’re both a Shopify Partner and a multi-award-winning web design team, their SEO approach leans heavily on clean builds, technical precision, and well-structured category pages. 

What makes Herdl stand out is how comfortable they are working inside Shopify’s constraints. Shopify is a closed system (meaning you can’t do whatever you want with code), and Herdl understands precisely how to optimize within those guardrails. Their clients consistently highlight transparent communication, clear feedback loops, and campaigns that actually move rankings.

Core Services:

• Shopify-specific SEO (technical audits, on-page, structural fixes)
• Award-winning web design for Shopify stores
• PPC management for ecommerce growth
• Technical SEO for speed, crawlability, and indexing
• SEO auditing (free audits via certified Shopify Partner team)
• SEO consultancy for teams who need strategic guidance

Pros:

• Official Shopify Partner with deep platform knowledge
• Award-winning design + UX team (helpful for conversion SEO)
• Strong track record with large UK brands (McDonald’s, Aviva, Royal Mail)
• Transparent processes and communication, clients praise their updates
• Flexible models (full SEO management or consultancy)
• Over a decade of stable, consistent performance

Cons:

• UK-based pricing (mid-high range for small shops)
• More minor teams than enterprise agencies so that capacity may be limited

Reviews & Case Studies:

• Clutch: 5/5
• Case Study Results: No public case study on ecommerce or Shopify stores.

What Shopify Store Owners Say (Reddit’s Most Useful Insights Before You Choose)

Now you know the best Shopify SEO agencies. But it’s worth addressing something many store owners quietly wrestle with: “Do I really need an agency, or can I just use a few Shopify SEO apps and call it a day?”

A recent Reddit thread I saw captured honest experiences from merchants who tried both, and their insights are helpful when you’re deciding where to invest.

Here’s what kept coming up in the comments:

• Apps are fine for basic on-page clean-up, but they don’t create strategy, content, technical fixes, or authority.
• Shopify’s SEO quirks (URL structure, duplicate content, canonicals, themes) often require expertise to avoid bigger problems.
• Most results come from strategy and execution, not from tools alone, so beginners often hit a ceiling with apps alone.
• The SEO space has a low barrier to entry, so vetting agencies is crucial: ask for roadmaps, reporting, and proof of work.
• Once stores start scaling, merchants say an experienced agency becomes less of a “nice to have” and more of a growth multiplier.

In short, if you’re debating between apps and agencies, the consensus is clear: apps maintain, agencies scale. 

This context makes it much easier to choose the right partner for where your Shopify store is today.

Takeaways: How to Choose the Best Digital PR Agencies?

Before you hire any of the best Shopify SEO agencies, here’s what I always recommend:

1. Have a conversation with them first. No contracts. No pressure. Just to see the kind of people and experts you’d be working with. You can tell a lot in 15 minutes.
2. Look for case studies. If they’ve grown stores similar to yours, that’s a strong signal they know what they’re doing.
3. Ask how they handle Shopify-specific challenges, such as URL structure, canonicals, duplicate content, and theme limitations. Their answers will tell you immediately whether they’ve done this before.

If an agency can speak clearly to all three, you’re probably talking to the right team.